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Showing posts from December, 2014

5 REASONS STORIES CHANGE US AND WHY OUR BRAINS LOVE THEM

Researcher Paul Zak has spent the last several years searching for the reasons stories "can move us to tears, change our attitudes, opinions and behaviors, and even inspire us—and how stories change our brains, often for the better."
His work reveals that:
1) Stories engage emotions, imagination and information all at once, which is
why we can easily give our full attention to a well-told narrative;
2) The art of a storyteller is in the ability to increase and sustain the tension through the entire tale. When we to relate to the struggles and challenges of the story's main character, we can better understand our own and learn about how someone else got through them.
3) Stories bring brains together. There is an effortless and important empathic connection developed through listening to others' stories and being listened to when we tell our own. Neuroscience shows that this connection is what makes human beings able to collaborate in all the ways that allowed human begins…