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Showing posts from October, 2016

Storytelling For Professional Presentations Training Workshop Hand-Out

Workshop design and facilitation by Jude Treder-Wolff, LCSW, CGP, MT Professional presentations that use well-crafted stories to frame and explain important concepts engage listeners in ways that add color, imagination and emotional significance to a lecture or data-heavy power point and in this way make the content memorable and meaningful.  "T he story is actually just a delivery system for the teller’s agenda," writes  Jonathan Gotschall in  “Why Storytelling Is The Ultimate Weapon” . " A story is a trick for sneaking a message into the fortified citadel of the human mind.  Research shows that our attitudes, values, hopes and fears are strongly influenced by story... T he more absorbed readers are in a story, the more the story changes them."  One would think that because stories are expressed through language that they engage the parts of the brain that process it, but neuroscience shows us something more. Research published in the  Journal of Cognitive Ne